Yana Farenyuk

Head of Data Science Analytics at OMD MD Intelligence, Kyiv, Ukraine

Yana Farenyuk

Head of Data Science Analytics at OMD MD Intelligence, Kyiv, Ukraine
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Biography

Yana is a leading expert in the design and implementation of projects in mathematical modeling and machine learning in the media industry. Over the last 3 years, she has managed to implement more than 50 optimization projects for clients in the financial field, the telecom, pharmaceutical industry, e-commerce, online and offline retailers.
Yana is a Master of Economic Cybernetics graduated from KNU.

All sessions

Predictable marketing. How to manage ROI of your media investment

22 Sep 2019
15:55 - 16:40
Big Data and Data Analytics

Presentation: Predictable marketing. How to manage ROI of your media investment